Local Search & How to Smash it

theclinicaesthetics.com - I've been working with a client since March. Her business is in a competitive market, but She is very good, knowledgeable and truly cares about her work.

We built the site quite quickly, based on a sit down meeting and getting a list of services offered. I learnt a lot about that sector in a very short amount of time, by co-creating content and researching the online market and competition.

The site went live with the key services catered for.

Once the site was live (late April), I made sure everything was being tracked and started to do more work on integration and content over the next month.

In mid-June, we had another sit down meeting and I explained SEO (Her eyes glazed over - most people do and I don't blame them), I gave her a few examples on where we were so far (30-40th place based on chosen search terms) and how the techniques to place the site higher in Google is time well spent.

So we agreed some hours for June and we went to work ...

By taking content already on Social Media channels, I was able to put together a blog and start a Youtube channel and started a change, monitor, analyse process.In short, using my knowledge of how it works - I did my thing:

Blue Line is my Clients new domain and new content - the line goes up and down, due to the change process. The site entered Google at ~0.1% (when first crawled), it is now at ~21% (with a peak of 30%)
Blue Line is my Clients new domain and new content - the line goes up and down, due to the change process. The site entered Google at ~0.1% (when first crawled), it is now at ~21% (with a peak of 30%)

I've been told to keep doing what I'm doing!

I can help you compete - no matter what you are selling!

The Right Idea for Search Visibility!

Edit - in a competitive environment being on page one gets you more traffic, being in the top 3 gets you more again (see chart below). SEO does take time, but the ROI (return on investment) is far better and once you have all the building blocks - it takes less time to keep yourself there.

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